Financial planning is integral to every business’s budgeting and forecasting process. It aims to ensure that a company has the financial resources to achieve its strategic objectives.

Besides a well-curated approach and input from stakeholders, a financial planning software can make all the difference in achieving one’s financial goals. Two such financial planning software on the market are Numberly and Gini.

While both help in financial planning, they have different provisions and features. Here’s a detailed comparison to see the differences between both platforms.

Overview of Numberly

Numberly creates financial models for early-stage founders. Whether for an investor pitch or a board meeting, Numberly curates detailed financial statements, projections, and insights to help users make informed decisions.

The financial models include company valuation, three income statements, industry-relevant ratios/metrics, dynamic assumptions, and 5-year financial projects. Numberly’s selling point is its bespoke and tailored approach to financial modeling.

Unlike generic financial models that contain necessary and irrelevant features for startups, Numberly’s financial models cater to a startup’s individual and unique needs. Every financial model is created by Numberly’s in-house finance and startup experts team.

Overview of Gini

Gini is a financial forecasting and planning platform that allows companies to automate their spreadsheets rather than replace them altogether. The platform syncs with Google Sheets, QuickBooks, and Xero, allowing a real-time view of one’s financial situation.

Small businesses can also outsource their bookkeeping to Gini’s team of experts. The service manages and reconciles transactions, prepares financial statements, and provides insights for better decision-making.

Meanwhile, the company’s CFO package comes with quarterly financial board reporting packs designed by ex-consultants from McKinsey, Deloitte, and Bain. In addition, businesses can work with CFOs to get assistance in financial modeling, forecasting, budgeting, and strategizing fundraisers.

Numberly Highlighting Features

Here are some notable features of Numberly.

• Dynamic and Flexible Assumptions: Since Numberly provides its services to startups and new businesses are dynamic and ever-changing, the software’s assumptions are also flexible. Thus, the financial models have wiggle room for changes and advances as they come along.
• Financial Summary Dashboard: Most startups need financial models for investor pitches. As investors receive hundreds, if not thousands, of pitches, they don’t spend hours on every pitch. That’s where a financial summary dashboard comes in handy, presenting the most crucial financial information upfront.
• Industry-relevant Ratios and Metrics: Financial ratios offer a high-level overview of a company’s business health. To assess the financial health of a startup, Numberly uses ratios and metrics relevant to their industries, such as SaaS, retail, e-commerce, etc.
• Testing by Programmed Bots: Numberly’s modular architecture ensures every model is robust and versatile. Moreover, the company uses programmed bots for formula error detection to ensure complete accuracy.

Gini Highlighting Features

Gini has the following features:

• Flows and Templates: Gini’s flows are automated reports and models. These financial reports sync with the data in your accounting app automatically. Meanwhile, templates are reports and models to be managed in Google Sheets manually.
• Integrations: Gini supports QuickBooks and Xero integrations. The software is also compatible with Google Sheets, so businesses can keep using their existing spreadsheets.
• Fractional CFOs: Gini provides on-demand CFOs to help businesses with financial modeling and fundraising. Businesses can also get CFO support for budgeting and forecasting.
• Equity Investments: Gini partners with Pershing Ventures to offer bespoke investment options to asset-light companies that cannot meet the requirements set by conventional finances. The investments range from $10 to $ 1 million.

Numberly vs. Gini: How Do They Differ?

Both Gini and Numberly can help companies streamline their financing reporting and modeling processes. However, there are a few key differences between both platforms.

Target Audience

Numberly is designed for startups, while Gini is designed for small businesses. The latter offers a wide range of services, from bookkeeping to financial modeling, that are essential for small and asset-light businesses.

Meanwhile, Numberly’s primary focus is on serving early-stage founders who need bespoke financial models for attracting investors and creating actionable strategies for their companies.

Types of Features

Numberly has a limited number of features as the software is still in its early stages. Its main offering is tailored financial models for startups. In contrast, Gini has a wide range of features, from investment-as-a-service to automated financial reports.

Industry Focus

Gini serves a multitude of industries, from retail to e-commerce. Meanwhile, Numberly’s primary focus is on startups in the SaaS industry. However, Numberly has also built financial models for physical service businesses, e-commerce businesses, and consulting agencies.

As for Numberly’s SaaS clientele, it includes all sub-niches from HR tech and cyber tech to ed tech and health tech.

Pricing

Numberly’s financial models range from $1000 to $2,500, depending on the business’ needs. Since Numberly works with early-stage startups, there’s always a possibility of the businesses changing or advancing over time. Numberly also upgrades its financial models for a small fee.

Meanwhile, Gini’s pricing is subscription-based. The Self-Serve package has a one-time fee of $59 and comes with the software only. It includes syncing with Quickbooks and Xero, unlimited forecasting and scenario planning, and a 30-minute consultation with a financial advisor.

Meanwhile, the software plus bookkeeping package has a monthly fee of $415. Companies that need a digital CFO, bookkeeping services, and the software pay $1,250 per month.

Where Gini Stands Out

While Gini’s other features are pretty similar to what you’d expect from forecasting and financial modeling software, it’s the company’s equity investments that make it stand out from the crowd. By offering investment-as-a-service, Gini gives small companies access to the financing they need without the hefty requirements set by traditional investors.

Where Numberly Stands Out

Numberly does an excellent job of creating investor pitch deck-ready financial models for startups. The software also offers a wide range of features, from scenario planning to what-if analysis.

In doing so, Numberly allows early-stage founders to create models that reflect their company’s trajectory without the addition of unnecessary features common in generic models.

Bottomline

Since Gini and Numberly offer different solutions, it’s hard to choose a ‘winner.’ Both platforms have the features and services that businesses in their respective target markets need.